Please Read This Privacy Policy Carefully
This Privacy Policy describes how we collect, process, and share your personal information, and the choices that are available to you with respect to your personal information. This Privacy Policy applies to the personal information we collect whenever you interact with us, whether those interactions are online or interact with us via email or offline. Please take the time to read this Privacy Policy.
In this Privacy Policy, we refer to the services we provide both offline and online as “Services”. If you do not agree with this Privacy Policy, please do not use our Services.
Personal Information We Collect
The personal information we collect depends on how you interact with us. In the past 12 months we may have collected various categories of personal information about you, including:
1.Device Information: When you visit our Site, interact with our digital advertisements or QR codes, or open our emails, we may learn information about your browser or device (e.g., name or type, version, settings, etc.), IP address, unique online identifiers (e.g., MAC address, mobile device identifiers, etc.), internet service provider, the name and version of your operating system, referring and exit pages, and the date and time of your visit.
2.Website Usage Data: We may collect internet or other electronic network activity information about your interactions with our Site, digital advertisements, and emails, including the pages you visit, links or buttons you click, the search terms you enter, and other similar interactions with our Site, emails, or digital advertisements.
3.Location Data: When you visit our Site, interact with our digital advertisements or QR codes, or open our emails, we may use various technologies to learn your non-precise geographic location, including by collecting your IP address or other device information, which may depend on your device’s settings for location services and how you interact with us.
4.Contact Information: We may collect your contact information, including identifiers such as your first and last name, postal address, telephone number, or email address.
5.Shopping History & Transactional Data: We keep track of your shopping history with us, including the items you purchase, return or exchange, save to your account’s online “wishlist”, or add to your online shopping cart.
6.Call records, email records, text records, video, and chat logs: If you call, email, text, or chat with our Customer Experience Team, or interact with our retail store sales associates, we may keep records of those conversations including any information you have provided to us in connection with such conversation.
7.Video Recordings: We use video cameras (i.e., CCTV) in and around our stores for purposes of fraud detection, theft prevention, and security.
8.Submitted Content: We collect any content you submit to us, including photos, videos, or product reviews.
9.Demographic Information: We may collect demographic details about our customers such as birthdate or age, gender, employment and education information, social media information and profile data, and other similar demographic details.
10.Job Application Data: If you apply for a job with us, we may, in addition to the Contact Information you provide us, also collect such information as your educational background, professional information and employment history, résumé, and other information relating to your job search or application relevant for the recruitment process.
11.Preferences: We may collect information about your preferences, such as your email preferences and products you may be interested in.
12.Inferences: We may draw inferences about any of the information above that may relate to your preferences, characteristics, or other matters.
How We Collect Your Personal Information
We may collect the information described above directly from you, from third parties we partner with, or through cookies or other automated means. These sources of information may include the following:
1.Directly from You: We collect information directly from you, including when you visit our retail stores and interact with our sales associates; make a purchase; contact us with questions or comments; upload Submitted Content to our Site (or submit it via postal mail or email); enter our contests, sweepstakes, or other promotions; add items to your online shopping cart or save items you’re interested in to your wishlist; select or update your text message or email preferences; apply for a job; or fill out and submit any web forms via our Site or hard-copy forms via post or in-person at our retail locations.
2.Automatically from Your Device or Browser: Certain information (e.g., Device Information) is automatically collected from your device or browser when you visit our Site, open our emails, or interact with our digital advertisements or QR codes.
3.From Third Parties: Third parties, such as analytics companies, advertising and marketing companies, shipping companies, email service providers, customer database service providers, companies that assist with the operation and functionality of our Site and our business more generally, etc., may share information they have collected with us.
We may also contract with third-party marketing or analytics companies, such as Google Analytics. These third-party companies may use cookies or similar technologies to collect information about your interactions with our Site, emails and digital advertisements, and interactions with other websites, and may use and share the information gathered to deliver ads more tailored to your interests. We receive aggregate information from these third parties to understand our advertising effectiveness and to understand the operation, functionality and use of the Site. The collection and use of your information by Google Analytics is governed by Google’s privacy policy.
You can learn more about the use of cookies on our Site by visiting our Cookie Policy.
Publicly Available Sources: We may collect information from publicly available sources.
How We Use Your Personal Information
Fulfillment: Fulfilling your online orders and other requests, including, but not limited to, processing payments, confirming or updating you on the status of your order, delivering packages, and responding to your customer service inquiries.
Advertising and Marketing: Advertising and marketing our products and Services online, via email and direct mail, and/or using other communication channels, including through partnerships with social media platforms and internet search engines.
Understanding Our Customers: Analyzing your activity with us (including your visits to our retail locations, interactions with our Site, emails, digital advertisements, QR codes or other forms of communication). We keep track of the pages you visit and the manner in which you use the Site, and the products you purchase, return or exchange in our retail stores, in order to determine what products are most popular and whether to make changes to our Services, the Site, or our retail stores. We may, from time to time, review your information and information of other customers to help us analyze trends, purchasing patterns and preferences, and demographics.
Personalization: Using your preferences and other collected information to personalize your shopping experience. We use your product interests, shopping patterns, and purchase information to recommend products, Services or promotions that we believe you may be interested in and to personalize your experiences on our Site, and in our emails, direct mailings, and digital advertisements.
Communications: Communicating with you, including responding to your requests and asking for feedback through surveys, product reviews, or other messages.
Promotions: Running contests, sweepstakes, or other promotions.
Social Curation: If you choose to communicate or provide Submitted Content to us by uploading such Submitted Content to our Site or by otherwise providing it to us, you are granting us permission to access and use such Submitted Content.
Customer Experience: Serving content on our Site and developing our Products, Services, and Site.
Legal Obligations: Complying with legal and regulatory requirements and responding to requests from courts or other government bodies.
How We Share Personal Information with Third Parties
We may share information with third parties for certain purposes. For example, we may share information with:
Service Providers: We partner with third-party service providers to assist with many aspects of our business, including fulfilling orders, marketing and advertising our products and Services, analyzing your interests and activity on our Site and in our retail stores, operating our business (both online and at our retail stores) and providing certain functionalities on our Site, and helping us communicate with customers. These third parties may provide services related to any of the purposes described in section 3 “How We Use Your Personal Information”, and we may share with them any types of information described in section 1 “Personal Information We Collect”.
Marketing Agencies and Data Analytics Providers: We partner with third parties to assist with the advertising and marketing of our business and to perform business analytics. We may share with them the types of information described in section 1 “Personal Information We Collect”, which they may use for their own marketing and other commercial purposes.
Your Privacy Rights and Choices
Certain states’ data protection laws provide their residents with rights regarding businesses’ use of their personal information, including the rights to know, access, correct, transfer, restrict the processing of (specifically, restrictions that pertain to the sale or sharing of personal information), and delete personal information. Regardless of your state of residence, you can currently contact at any time using the instructions set out below to request that we:
1.confirm whether we process your personal information;
2.disclose the categories of personal information that we have collected about you;
3.disclose the categories of sources from which we have collected your personal information;
4.disclose our purpose(s) for collecting, disclosing, or selling your personal information;
5.disclose the categories of personal information about you that we have sold, and the categories of recipients of such personal information;
6.disclose the categories of personal information about you that we have disclosed to third parties for business purposes and the categories of recipients of such personal information;
7.delete all or some of your personal information;
8.change, update, or correct your personal information;
9.disclose the specific pieces of personal information that we have collected about you and provide you with a copy of such personal information in a commonly used electronic format (or ask that it be provided in that format to a third party); and
10.stop selling your personal information and stop sharing or processing your personal information for purposes of targeted advertising (also known as “cross-context behavioral advertising”).
We will consider and respond to your requests promptly, and otherwise in accordance with all applicable laws.
Children
We do not knowingly or purposefully request or collect personal information from any person under the age of 13 years old.
Security
Although we use measures to protect your personal information, we cannot guarantee the security of information provided over the Internet or stored in our databases. Your transmissions are, therefore, at your own risk.
Retention
We will retain your personal information for the length of time needed to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.
Links to Other Websites; Social Media Platforms
This Site may, from time to time, contain links to websites owned and operated by third parties (“Third-Party Sites”). We encourage you to review the privacy policies of such Third-Party Sites so that you understand how those websites collect, use, and share your information. We are not responsible for the privacy policies or other content on Third-Party Sites.
